Crown Worldwide Group donates $25,000 for Ukraine relief efforts

Crown Worldwide Group has donated $25,000 to People in Need, a humanitarian aid organisation working to support the people of Ukraine affected by the ongoing war

The funds will aid ongoing projects undertaken by People in Need to provide humanitarian, financial and psychological assistance to those impacted by war in the country. This includes supplies of hygiene kits, drinking water and materials to rebuild and repair houses destroyed, with the aim of rehabilitating residents in freed towns and cities.

A small team from Crown Worldwide Group, led by Barry Koolen, CEO for the EMEA region, met with the representatives of People in Need in Prague, to hear more about the fantastic work they are doing on the ground in places like Ukraine, Turkey and other countries affected by conflict and natural disasters.

Barry said: “I am pleased we were able to make this contribution to People in Need and to honor the commitment we made in March 2022 to support the people of Ukraine. Our team here in Prague have been volunteering with the charity in many ways, including organising collection drives in Crown’s offices for donation of emergency supplies.

“It has been both heart breaking and inspiring to hear stories of the situation on the ground, the resilience shown by the people of Ukraine and the determination of the volunteers to make a difference in the most trying circumstances.”

Through the past year Crown staff from across our 45 locations and eight brands, but particularly in Poland, Prague, and the UK, have been actively involved in providing support to victims of war by raising money, volunteering, and donating in kind.

People in Need is one of the biggest humanitarian aid organisations in the Czech Republic.

Over the last year, People in Need and its partners have supported more than a million people with aid worth over CZK 2.3 billion (€ 97 million), either directly or together with partners, in Ukraine, as well as neighbouring countries that have received waves of refugees, including the Czech Republic. Across the country, they continue to repair houses, water systems and makeshift power supplies. They are also helping to run a helpline for assistance in Ukrainian and Russian. In the Czech Republic, SOS Ukraine volunteers are supporting refugees to integrate, find accommodation, work, and school places.